Kim S. is doing a happy dance! The pediatric nurse finally found a way to cover her grey roots: custom at-home hair colour from eSalon. Not only does her new “prescription” have long-lasting effects, but it doesn’t infringe on her lifestyle. “I’m always on my feet at work; when my shift ends, I want to chill at home or have a fun outing with friends,” she said. “The last thing I want to do is spend gobs of money and time that I don’t have in a crowded salon.”
While the average woman notices greys around age 35, Kim had silver strands popping up when she was only 25. She may have her genes to thank for premature greying, but stress is also a factor. On the plus side, working in a hospital has what one might call an unconventional beauty perk. “My team and I would wear these wide, stretchy bands that happened to cover up my unsightly grey roots, giving me the false impression that they weren’t even there,” she joked. When Kim let her locks loose, those glaring silvers were hard to ignore though.
Kim turned to drugstore hair dye kits which would only “fry and fray” her mane, and leave her greys showing way too soon. Thankfully, a co-worker told her about eSalon’s long-lasting benefits and happiness guarantee. Kim had nothing to lose and gave it a try by taking the online quiz. She uploaded a selfie, selected her desired shade, chose permanent colour as her type (for 100% grey coverage), and included a note about her hair goals.
An expert colourist at eSalon got to work by analyzing Kim’s profile and formulating her specific shade and tone combination. Shipped to her home, her salon-quality set included all she needed: her colour, developer, shampoo, conditioner, and professional accessories. Kim followed the instructions step-by-step and even reached out to an eSalon colour pro for guidance during the process.
“I couldn’t sit still once I saw the results—root to tip, my hair looked and felt so gorgeous,” Kim elated. “My colour had dimension to it, and my grey coverage actually lasted until my new hair grew in.” Cue the happy dance! Now, Kim feels comfortable refreshing her roots at home and can tweak her colour formulation on future orders.
She turned more friends onto eSalon for root coverage. “I want them to know that colouring your own grey in a way that actually lasts is possible,” she said. “I’m aiming for a flash mob dance when they all reveal their fabulous hair,” she joked.
eSalon has created 280,000 colour combinations and shipped 10.5 million orders, and that number grows daily!
READY TO SAY BYE-BYE TO YOUR GREYS?
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